Based on Bhagavad Gita Chapter 06, Text 06
By Chaitanya Charan Das
The Bhagavad-gita (06.06) cautions us that the mind can be our worst enemy.
How does the mind act inimically?
By misdirecting our attention and energy from the important to the unimportant.
This misdirection frequently takes on two forms:
1. The mind needs not what it heeds: As the mind is at present materially conditioned, it is by default directly externally towards material things in its quest for pleasure. The materialistic culture in general and the advertisement industry in particular exploits this weakness of the mind by aggressively promoting many un-necessities as sources of pleasure. The mind naively pays heed to them, letting them catch its fancy. As such fancies are insatiable, craving for them keeps the mind perpetually dissatisfied.